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Genevieve Tan 陈仪珠

Senior Associate Sales Director
at PROPNEX REALTY PTE. LTD.
CEA Registration: R057270I|
Agency License: L3008022J

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About Genevieve

5 (6 reviews)

9 years with PropertyGuru

Speaks Chinese (Mandarin), English

I believe real estate is about people first. Properties matter, numbers matter, strategy matters — but at the heart of it, this business is about understanding people, their goals, their concerns, and what truly matters to them. That is how I approach every client and every transaction.

With a background in computing, risk analysis, and client-facing roles, I bring both a structured, analytical lens and a strong understanding of people to my work.

Over the years, I’ve been recognised with multiple industry accolades, including SEAA Real Estate Salesperson (Platinum), and have been consistently ranked among the Top 100 Producers from 2021 to 2025, as well as Rising Millionaire in 2021 and 2024.

My approach is straightforward in principle, but demanding in execution. I look beyond the property to analyse the market around it—how it is perceived, where demand is coming from, and what may be holding it back. From there, I work through pricing, positioning, presentation, and timing, adjusting quickly as the market responds.

There is no fixed template. Some listings require stronger staging. Some need sharper positioning. Others require a shift in how they are introduced to the market. The work lies in reading the situation accurately and acting on it.

I work with both data and instinct. Numbers matter but so do people. Buyers and sellers don’t always act rationally, and part of my role is to recognise that and guide decisions with clarity, without unnecessary pressure.

I listen, ask the right questions, and am comfortable having direct conversations when expectations need to be recalibrated. At the same time, I stay close to the process, keeping things moving and not letting momentum slip.

I’ve never believed in shortcuts. The focus is not just to list or to market, but to stay on the work, adjusting, refining, and pushing forward, until the right outcome is achieved.

Specialities

  • Apartment Rental
  • Apartment Sales
  • Landed House Rental

Residential transactions

105

transactions in the last 3 years

Transaction type Client type

22

Seller clients

19

Buyer clients

54

Landlord clients

10

Tenant clients
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Operates in

Regions

  • City & South West (D01-08)
  • Orchard / Holland (D09-10)
  • Newton / Bt. Timah (D11, 21)

HDB Estates

  • Hougang
  • Kallang/Whampoa
  • Marine Parade

Active listings

https://cdn.pgimgs.com/hive-ui/static/v0.2.55/images/no-active-listings.svg

No listing available