Ethan Lim

I’m Ethan, Associate Consultant at PLB Realty. My team specialises in innovative, media-driven property marketing and data-backed investment strategies. By leveraging high-quality cinematic home tours, targeted social media distribution, and our proprietary MOAT Analysis, we provide clients with a distinct advantage in residential sales, acquisitions, and portfolio restructuring.

We believe in marketing properties to their absolute potential and spare no effort in the process. From HDBs and Condominiums to Landed estates, we take a systematic approach to identifying and overcoming the unique hurdles of every listing. By deriving deep insights into a property’s specific attributes, we transform challenging listings into compelling opportunities, ensuring we move the needle for our clients every time.

We apply this same rigor to buy-side advisory. Our goal is to ensure that before a client commits to a purchase, they have a clearly defined exit strategy and a comprehensive understanding of the risk factors already priced into their decision.