Kimberly Lai

Kimberly Lai

Associate Marketing Manager
CEA Registration No. R063603J
Agency License No. L3008022J
3 years with PropertyGuru

Past Transactions


Past Transactions in 3 years

Transaction Type

New Sale
4Room Rental
0Whole Rental

Client Type


Property Type





Mostly located in
Bedok / Upper East Coast / Eastwood / Kew Drive
Tampines / Pasir Ris
Katong / Joo Chiat / Amber Road



Mostly located in

About Kimberly

Kimberly Lai, Bachelor of Business Management (Finance & Marketing), Singapore Management University (SMU). Dean’s List Awardee.

Kimberly is a real estate investment consultant and marketing specialist from Powerful Negotiators, the No. 1 team in PropNex Realty Pte Ltd. She is fully knowledgeable in the real estate market, and is able to provide thorough, updated and objective insights to buyers and sellers clients alike. In any endeavour, she insists on the highest standards, works backwards from the needs of her clients, and delivers only the best and most impactful outcomes.

She is also part of JNA Real Estate, a millennial group under PropNex that has a strong vision of redefining the real estate industry in Asia. JNA is on the cusp of revolutionising how real estate is sold in Singapore by being one of the only teams that has its own in-house media production team, JNA Media Group (JMG). JMG produces professional and tasteful #JNAunlocked Home Tour Series to carve out the uniqueness of each property through story-telling to prospective buyers across YouTube, Facebook, Instagram, Google and the JNA Website ( www.w***** , in addition to the usual property portals.

In delivering utmost operational excellence, she does not believe in simply leaving listings out on online portals passively. She is extremely proactive and creative in doing whatever it takes to get properties sold at the highest price possible, in the shortest amount of time.

Her past work experiences bear testament to her ambition:

• Amazon Web Services (AWS) – she defined and justified AWS’s biggest multi-million-dollar programmatic Strategic Collaboration Agreement with Indonesia’s largest billion-dollar conglomerate, for which the deal signed off within schedule. She also created and involved over 80% of the AWS ASEAN leadership team in 26 initiatives over 85 days. Her efforts effectively cast a spotlight on the topic of Inclusion, Diversity and Equity (ID&E) insofar the Inclusion Sentiment Tracker (IST) scores for AWS ASEAN achieved its historical highest, and outperformed other APJC regions.

• Unilever International – she conceptualised end-to-end marketing and execution for billion-dollar brand Hellmann’s Australia’s 1st purpose-led campaign.

• Accenture – she curated meaningful content and delivered it impactfully, yielding an unprecedented 350,000+ in audience reach in under 4 weeks, and the historically highest click-through rate for any internal communications campaign.

Her promise to you – she takes pride and fervour in serving you with the highest levels of ownership, integrity and objectivity, thereby creating lasting impacts for you and your family through real estate.

Please feel free to reach out @ +6***** for a numbers-backed discussion on the market, and proven metrics to identify the best opportunities regardless of microenvironment conditions.

Specialities & Services
  • Apartment Rental
  • Apartment Sales
  • Landed House Rental
  • Landed House Sales
  • HDB Rental
  • HDB Sales
  • Commercial Property
  • Mortgage Advisory

Where Kimberly Operates

Show Only Properties:

Orchard / Holland (D09-10)
2 For Sale
Tanglin / Holland / Bukit Timah
1 For Sale
Orchard / River Valley
1 For Sale

4 For Sale
East Coast / Marine Parade
4 For Sale
Showing all 6 locations
Only properties showing precise addresses are displayed on the map.

Where Kimberly Operates

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