Singapore, 15th April 2009:
PropertyGuru (www.PropertyGuru.com.sg), Singapore's largest real estate portal, has partnered with the world’s largest online marketplace eBay, launching a new feature-rich property search service on eBay's Singapore website (www.eBay.com.sg)
The partnership marries PropertyGuru's media-rich property content with eBay's brand-strength and website reach, to enable users to easily access all PropertyGuru properties, local and international, and related content including newsletters, research reports and interviews with high level property executives via eBay, in real time. PropertyGuru's real estate developers and agents will also benefit from the new service, thanks to the additional exposure from eBay for their properties and products offerings.
"This is great news for the Singapore real estate community. Our partnership with PropertyGuru enables us to offer our users the best experience by partnering with the experts in online real estate, and offer a new content-rich real estate service. This represents a great stride in eBay’s strategy to provide the best experience to our users," said Allis Ghim, Director at eBay.
Online marketing has transformed the Singapore Property market over the last two years, making it quick and easy for consumers to research and find property – all at the click of a mouse. Property advertisers can now provide more comprehensive “media-rich” information to a highly targeted (property-focused) audience, worldwide, 24x7, with minimal effort and at significantly lower cost compared to traditional media. PropertyGuru has seen its usage grow tenfold in the last year with 9 million property pages now being searched every month, and in turn generating approximately 100,000 monthly leads for its advertisers. eBay and it’s users will also now benefit from this growing online real estate trend.
"We are delighted that eBay has selected PropertyGuru to become its primary content partner for this exciting new online real estate service. It is strong testament to PropertyGuru’s leading Singapore position, innovation and capabilities" said Steve Melhuish, co-founder and director of PropertyGuru.
The new eBay real estate service is now available at www.eBay.com.sg. It offers consumers the ability to:
Easily find and review available HDB, condo, landed and commercial property for rent and sale in Singapore and Overseas – with photos, videos and maps.
Get free expert mortgage advice from accredited independent mortgage consultants.
Find relevant property products and services
View property details, listings and consumer reviews for Singapore’s condos
Find real estate agents by property speciality (eg HDB, landed, condo etc.) or by location (eg district 8, 15, 22 etc.)
Read useful property and investment research, guides, articles and news
PropertyGuru is Singapore’s leading property and home website used by almost 600,000 property-hunters every month. PropertyGuru focuses exclusively on the real estate and home sector, working with prominent real estate developers in Singapore and overseas and over 5,000 housing agents, to provide instant access to the largest up-to-date online property database in Singapore.
eBay is the world’s largest online marketplace with a global presence in 39 markets and over 86 million eBay users worldwide. Where practically anyone can trade practically anything, in 2008, eBay recorded USD 60 billion in total merchandise traded on its site. There are 1 billion page views per day and over USD 2,000 worth of goods are traded every second.
-End-
For more information or media enquiries, please contact:
Jassmin Peter, Head of Marketing Communications, PropertyGuru International (Malaysia) Sdn. Bhd.
Tel: +65 6238 5971 or Email: jassmin [at] propertyguru.com.sg
OR:
Jean Ow-Yeong, PR & Community, eBay South East Asia
Tel: +65 6510 4502 or Email: jowyeong [at] ebay.com
About PropertyGuru:
www.propertyguru.com.sg is Singapore’s leading consumer property portal and was created by PropertyGuru International (Malaysia) Sdn. Bhd., a local firm established in 2006. The website traffic has grown tenfold over the last year and today is used by almost 600,000 property-searchers who generate 9 million property page views every month. This property and search data gives PropertyGuru a forward-looking insight into the real estate market, trends, consumer behaviour and supply versus demand.
PropertyGuru focuses exclusively on the real estate and home sector, working with prominent real estate developers in Singapore and overseas, as well as over 5,000 housing agents, to provide instant access to the largest online property database in Singapore.
Consumers are able to obtain automatic property alerts, monthly newsletters, free expert mortgage advice, real estate market news, pricing trends, home and personal finance products, new property launch updates, property videos and virtual tours, condo directories, HDB guides and online consumer property questions and answers service.
PropertyGuru is regularly featured in the media, including Financial Times, Today, Expat Living, The Edge, Media and Marketing Magazine. It invests heavily in marketing online, in the press and on buses, taxis and at MRT stations. In addition, PropertyGuru sponsors major property conferences and regularly participates in industry panel discussions. The website was also winner of the CNBC International Property Awards 2008 for ‘Best Property Portal in Singapore’.
For more information, please visit www.PropertyGuru.com.sg
About eBay Inc:
Founded in 1995, eBay Inc. connects hundreds of millions of people around the world every day, empowering them to explore new opportunities and innovate together. eBay Inc. does this by providing the Internet platforms of choice for global commerce, payments and communications. Since its inception, eBay Inc. has expanded to include some of the strongest brands in the world, including eBay, PayPal, Skype, StubHub, Shopping.com, and others. eBay Inc. is headquartered in San Jose, California.
For more information, please visit www.eBay.com.sg